Plan your account - take 10 minutes to give yourself some structure
1 - What is your content about ?
2 - Who is my target audience ?
3 - Who are the big accounts in my area ? (you'll discover later why this is the most important part to research when you're launching an account)
Example : if you run a twitter account for a dark kitchen: 1) your content is finger licking good looking food 2) your target audience will be local readers and 3) the big accounts in your area will be local newspapers, local influencers, and sports teams.
Create a killer twitter handle
4 - Do not put numbers and special characters in your handle
5 - Use keywords that explain what you do
6 - If you have a website, keep the name as close as possible
Profile photo - stick out
7 - Try and grab as much attention as you can
8 - Avoid personal pictures
Header picture
9 - Don’t worry too much about it
10 - Use the photo to sum up who you are
The bio will make or break your growth
11 - Answer these 2 questions :
You should follow me because / I will help you to :
I will publish this type of content :
12 - Do not talk about yourself
13 - Do not put hashtags
14 - Do not put bit.ly links, they look spammy
15 - Don’t put line spaces, they don’t show up on mobile
16 - Use | to separate important information
17 - Add SEO words if you can, but don’t make the text awkward
Location - do you really need it?
18 - Do not add a location unless it’s really relevant. Use the space to recommend your website
Bad Tweet tactics - these are just myths
19 - Do not follow for follow
20 - Do not spam each tweet with hashtags
21 - Do not start fights with people
22 - Do not tag large accounts hoping for a retweet
23 - Do not tweet 100 times a day
24 - Do not pay for retweets (until you know what you are doing and control your account growth)
Good Tweet Tactics - do these tactics are lot!
25 - Break the tweet up into separate lines
26 - Get straight to the point
27 - Use lists and green checkmarks
28 - Use negativity to your advantage
29 - Tweet frequently
30 - Image tweet occasionally (not too much, they get fewer retweets
31 - Interact with other accounts in your space - help them
32 - Test different tweet formats, keep a log
33 - 50% of your tweets should be replies on other larger accounts
34 - Don’t give up! Building a following takes time, don’t give up!